Leaving digital footprints is key to succeeding in any business these days. With the digital and internet age continuously emerging in the industry, maintaining a reputation online can either make or break the business.
Like how more renowned companies look into more expensive ways to advertise and market their products, ordinary enterprises can achieve the same results, even with a low budget. Samir Kahlot has discovered and lives by a strategy he discovered, and since then, everything has been within reach.
When Samir Kahlot was working for a retail establishment at a mall in Tennessee while studying, he realized that neither attaining a business management degree nor having a job would allow him to have a comfortable life that he has always dreamt of. Driven by his overwhelming determination, Samir dropped out of college to pursue his goal of becoming a successful business owner.
However, Samir did not quit his job. He believed that leaving his only source of income would do more damage than good, especially when he was only starting the venture. With the earnings he made from his job, he invested most of his savings in an embroidery machine and some hoodies. He then started designing and selling clothes online.
With the direction he took in his business venture, he believed that his sales experience from working at a retail company was not enough. So Samir spent countless hours researching online about e-commerce, advertising, and branding. Interestingly, Samir has always been interested in the topics, even before college. That is why it seemed natural for him to learn about these things and not feel like it is a chore to do.
When Samir felt that it was time to apply everything that he has learned, he immediately developed his website. Eventually, he transferred to another platform to gather more noise online and listed all his products, including custom-designed hoodies, sweatshirts, T-shirts, and phone cases. When he felt that he needed to market his products more, he sent his products to some influencers, which helped him increase brands followers on Instagram.
However, his reliance on using influencers to advertise his brand brought him swimming in debt.
Samir’s parents then tried to convince him to either work for the family business or get a degree. Because of his steadfast determination, Samir had put every penny of his weekly paycheck towards testing Facebook Ads. After a month, he was able to earn $300 a day and eventually saved enough money to pay his debts.
But the small victories that he had with Facebook Ads did not stop his thirst from learning and succeeding more. Every morning, he would listen to audiobooks about industrial psychology, sales, and marketing. After eight months of hard work and constant learning, Samir was able to rebrand his company and earn a staggering $60,000 a month just by using Facebook and Google ads and social media influencers.
In 2019, Samir’s income already grew to an average of $300,000 per month and had opened four other brands while applying what he learned throughout the years.
Samir has indeed established himself all on his own in the e-commerce world. With his unwavering passion, coupled with an overwhelming thirst to learn from mistakes, his achievements are true testaments of the success in the strategies he developed over time.Explore Samir Kahlot’s advertising and marketing strategy by visiting his website. You can also check his Instagram page and YouTube for more updates.