Everyday, more and more people decide to begin the journey of entrepreneurship. Many have ideas for new products or services, but few have the tools, experience, work ethic or knowledge it takes to create a brand that attracts customers. Creating a brand is not as simple as it seems, and Enthrall U’s mission is to equip budding business owners with the strategies & resources needed to craft a successful business venture.
Enthrall U is the product of the ELiTE Entrepreneurial Institute (EEI) initiative. It is a brand and business education platform established by Mike Pirtle that provides early-stage entrepreneurs with training programs that help them build a relevant brand. Enthrall U’s parent company has used the processes taught in these programs for over a decade to build a portfolio of six and seven figure businesses across multiple industries. They share the key to success that enables entrepreneurs to go into their own “path to progress.”
Many first-time entrepreneurs make the mistake of thinking that a logo, website, or social media page is what makes a brand. However, according to Mike, those are mere representations. These things are only the tip of the iceberg when it comes to building a brand identity. The BCS program helps new brand builders create a clear, actionable strategy for their ideas, and craft an experience that connects their company’s mission to the audience in a clear way.
At Enthrall U, they help entrepreneurs build brand assets and intellectual property that can transcend through all dimensions of their business. Their program includes mentoring sessions that equip aspiring entrepreneurs with a set of skills and a success-driven mindset which they can use to move their business forward. Participants also gain access to brand development frameworks and exercises that help them gain context on business decisions and confidence in their ability to execute.
Enthrall U’s “Build Your Own Brand” digital consulting programs equip individuals with a number of useful skills like hiring a virtual assistant, building a website, and optimizing their performance. Enthrall U’s network of brand builders who will have completed the flagship Brand Construction System (BCS) program have achieved great success.
Graduates of the programs at Enthrall U may be nominated to join the ELiTE Coalition, an invite-only network of Enthrall Brand Partners, Vendors, Associates, and Ambassadors. This diverse and multi-niche community is a central resource for progressive-minded individuals to connect with other positive people.
Mike has always been passionate about inspiring others to pursue their goals. He wants to help fulfill their vision by assisting them in acquiring the knowledge, skills, and tools they need to succeed. Mike Pirtle considers himself a builder of brands and people with over ten years of experience building businesses. This serial CEO describes himself as purpose-driven, progress motivated, and action-oriented. He hopes to instill these traits to everyone he works with and mentors at Enthrall U.
“It took over ten years for us to build the experience & capital we needed to get to where we are today. My goal is to exponentially shorten that process for those that come after me. And it starts with Enthrall U.”
For more information on Enthrall U, you may visit this website.