Social media personalities and influencers have been emerging every day over the past few years. But to simply label Jordan Boyd as an influencer is an understatement. More than randomly posting for some brands, the 24-year-old Instagram figure goes above and beyond as a multifaceted individual, amplifying brand with utmost sincerity.
Out of the many words Jordan Boyd could be described with, self-driven makes the perfect fit. His experiences and ventures in the past molded him into the person he is today. Besides being a lifestyle influencer, Jordan is also a former overseas basketball player and is currently pursuing a professional career in the field.
Jordan Boyd was never one to settle for mediocrity. “I am highly motivated to excel in anything I do,” he said. His love for fashion, basketball, fitness, and his favorite vehicle brand, Jeep, paved the way for many opportunities as clients saw how he truly cared about their brands and integrating them into his lifestyle.
“My goal is to be better,” said Jordan Boyd on how he stands out from his competition. Instead of focusing on beating everyone else, Jordan aims to improve himself while simultaneously helping others around him achieve more. Indeed, Jordan is “built differently” because of how he sees the industry.
When everyone seems to be trying to get ahead of everyone else, Jordan Boyd stays true to running the race at his own pace and bringing others along with him. “I stay focused on myself and my craft and not about what others are doing,” he said. “Although I am extremely competitive, at the end of the day I am just trying to make the people around me better, including my competition,” Jordan added.
Additionally, Jordan Boyd has inspired thousands through the digital space to live their best lives. The expectations he has set for himself has given him endless opportunities and privileges, including playing against NBA Allstars Klay Thompson and Paul George, as well as working alongside the Chicago Bulls. Jordan has also landed multiple collaborations with prominent brands and companies, aiming to reach an audience through Instagram.
Asked what motivated him to build his own brand, Jordan Boyd shared that he saw how people fail in achieving large ambitions. Often, he noticed that “fear cheats people from pursuing their dreams.” Jordan knew how difficult it is to enter the industry, but he still took a leap of faith. He focused on what could be done, not on what could go wrong. Experiencing those challenges firsthand has made him into an example for aspiring social media personalities to never give up on their vision.
To echo Jordan Boyd’s words, “Social media is ever-growing and evolving into a main source of information for the public’s disposal.” Because of its accessibility, success is ultimately at people’s fingertips. Jordan began as a dreamer. Yet his ferocity has turned him into one of the most promising lifestyle influencers across social media. Without a doubt, Jordan will soon take the global landscape by storm.
Learn more about Jordan Boyd on Instagram.