By: Harrison Moran, Founder of Student Athlete Co.
In the bustling world of athletic apparel, where brands vie for attention and market dominance, STUDENTATHLETE CO. emerges as a beacon of innovation, humility, and unwavering dedication. The running point for this rising company is Harrison Moran, a standout athlete whose remarkable character and disciplined visionary approach have shaped STUDENTATHLETE CO. into more than just a clothing brand. It’s a source of confidence and education that’s empowering athletes across America’s athletic fields.
StudentAthlete is gearing up to release a new ‘SA DEPARTMENT’ tracksuit that will set athletes apart from the classroom to the field. This will elevate the opportunities that athletes across age groups have to engage with the growing brand, opportunities like brand ambassadors, sponsored athletes, and educational courses to leverage athletic platforms on and off social media.
STUDENTATHLETE CO.’s journey traces back to Harrison’s collegiate football days at Pace University, where he excelled on the field and demonstrated exceptional leadership and a profound commitment to community upliftment. Harrison saw the gap between most athletes and the business mindset needed to leverage a physical skill set. He also pointed to the lack of support for athletes with influence who don’t have gear and access to information that matches the quality of their game. What began as a humble venture on Instagram has swiftly evolved into a premium athletic apparel company, redefining the intersection of sport, training, and style.
Central to STUDENTATHLETE CO.’s core is Harrison’s relentless dedication to supporting the community and empowering the next generation of athletes. His peers and community members consistently highlight his remarkable ability to find innovative solutions to challenges, drawing from his own experiences as an athlete facing adversities. Reflecting on his journey, Harrison emphasizes the pivotal role of athletes in shaping their communities and leveraging their platforms for positive change. “The most valuable part of the equation is the kid who plays the sport,” he asserts. With STUDENTATHLETE CO., Harrison aims to provide aspiring athletes with more than just apparel; it’s a source of confidence, a reminder of their potential, and a platform for educational content to maximize athletic prowess.
“What so many more athletes can leverage is their platform, and our apparel gives the upcoming generation of athletes the confidence, reminder, and educational content needed to maximize athletic platform and potential,” Harrison Moran states emphatically.
STUDENTATHLETE CO. is premium quality apparel, and for many, that is the face value, but the heart and soul poured into every stitch by Harrison pours into his focus on education on topics like ‘NIL Deals.’ His commitment to authenticity and genuine connection resonates deeply with athletes, earning the brand a strong foundation of credibility and a loyal following. Beyond the realm of sportswear, STUDENTATHLETE CO. embodies a philosophy of empowerment and resilience. Harrison’s leadership exemplifies a fusion of athletics with a compassionate vision for athletes having chances and outlets to leverage and extend careers.
When asked about a moment or hurdle his young company had to overcome that embodies why he started this company, Harrison pointed to a product release during COVID-19. Harrison shared that “SA had a product coming out, but we didn’t have any action photos to help promote the gear in motion because of the Covid lockdown. This component is important to our gear’s ability to keep style even during athletic actions. We ended up putting together a small team. We brought cones and ladders to Times Square, where we had the space and freedom to shoot in a usually high foot traffic area.”
The New Jersey-based company continues flourishing, propelled by Harrison’s innovative spirit and strategic partnerships. In a world hungry for authenticity and more affordable purpose-driven brands, STUDENTATHLETE CO. stands ‘next up’ as a shining example, guided by an inspired team. For more information, visit the company’s website.
Published by: Martin De Juan