Age is just a number. It is not a yardstick of potential nor performance. This is shown by the teenage entrepreneur and TikTok personality Sai Karra, who is making headlines for his ingenuity and industry-leading digital marketing agency.
At only 16 years old, Saivibhu “Sai” Karra is already a powerhouse entrepreneur and influencer. With his older brother, Srikar Karra, he runs a company called “BuiltGen,” which has captivated the younger market to catapult countless companies to relevance. Already having the world in the palm of his hands and with decades of success awaiting him, one wonders when he started.
“I started my social media journey back in 2015 by uploading basketball mixtapes on YouTube, and ever since then, I knew I wanted to be a social media influencer.”
Barely in his teens at the time, Sai Karra held the qualities of an emerging game-changer—driven and dedicated. For years, he continued to upload videos and managed to gain a relatively sizable following. However, it was not until this year that he got his big break.
It is no secret that the onslaught of the COVID-19 pandemic has left individuals searching for another outlet. This led to an extraordinary spike in usage activity for social media channels, one of which is TikTok. With millions of users and even more content shared every day, the application is a powerful platform to elevate messages.
Sai Karra could not pass it up. In January of 2021, he started his first TikTok account. Roughly half a year later, Sai had grown his space to seat over a million followers on his personal account and countless more on different profiles. With his vibrant personality and engaging uploads, the number came as no surprise to anyone but the influencer.
Grateful for the overwhelming attention, Sai decided to give back and use his brand as a foothold for emerging companies. Investing his artistry and marketing propensity, the entrepreneur banded with his brother and launched BuiltGen.
A marketing agency that caters to Generation Z, BuiltGen is a brilliant, forward-thinking venture that utilizes the TikTok storytelling niche to connect with the younger market. Although established only this year, the company has worked with various clients and has helped them scale immensely. This extensive track record has made Sai’s agency the best of its kind.
As BuiltGen continues to improve and realize its mission, Sai Karra keeps busy growing his impact. Five years from now, the influencer hopes to run a multimillion-dollar business, working with the world’s leading brands while inspiring millions to pursue their dreams.
For one at his age, success seems like a pipe dream, yet, against all odds, Sai Karra made it happen, which is why he believes anyone can. “In life, anything is possible,” he shared. “As a 15-year-old, I was told that I wasn’t capable of amassing followers and building a business. I never listened, and here we are now.”
He continued, “if you have a dream, don’t listen to the haters. Chase it as if it’s the only thing left to conquer.”